26 Oct 2012
- Written by Carlee McCullough
People often use the phrase "ball of energy." Natasha Donerson is that plus more. She is the queen of follow through. As the CEO of Success Unlimited, LLC she is about the business of helping others win.
Carlee McCullough: Natasha, please tell me about yourself and your business.
Natasha Donerson: My most important position is mother to my 5-year-old daughter, Naomi. I am a professionally trained and certified business coach and consultant. I have over 15 years of business experience both as a successful sales executive and business owner. I have a Bachelor of Science from Spelman College and a Masters in Business Administration, with a concentration in management from Union University. I am also a licensed real estate affiliate broker.
CM: How did you become interested in business?
ND: I cannot say I have always been interested in business. I thought I was going to be a doctor, which is why in college I majored in biology. My interest changed and I started a career in sales. After the third year in sales I decided to get my MBA. I realized that in order to be wealthy I had to build my own business and not someone else's business.
CM: What kind of training or education did you acquire before opening your firm?
ND: My 13 years of sales experience and my MBA with a concentration in management definitely put me ahead of the curve. In addition, I became certified as a business coach before opening my business. I am a lifelong learner so I am always reading and taking courses to hone my skills.
CM: What type of services does Success Unlimited offer?
ND: Our comprehensive coaching and consulting services include:
1. Executive Coaching & Leadership Development for Women Corporate Leaders
2. Supplier Diversity and Procurement Improvement Consulting
3. Diversity & Inclusion Training
4. Small Business Coaching and Development
5. M/WBE to Corporate Match Making
6. Strategic Planning Sessions
7. Retreat Facilitation
8. Standardized Assessments to Enhance Communication, Leadership Skills, and Processes
CM: What has been your greatest triumph as owner?
ND: My greatest triumph is that I continue to survive and thrive as a business owner through all the personal challenges, down economy, and more. I feel like I have transformed into the person I need to be in order to handle the success that I dream about.
CM: What are some of the biggest risks for those in your industry today?
ND: I don't see any particular risk for the business consulting industry. Risk is lessoned by having the right strategy and remaining authentic to your market.
CM: Do you notice any new trends in the marketplace? If so, what are they?
ND: The biggest trend I see is the use in technology to do business and that is going to continue. For instance, my business coach is in Baltimore, Md. and our monthly sessions are via Skype. Your client no longer has to be in the same city with you to do business. We have also rolled out our virtual training academy for business owners. This allows our clients throughout the U.S. to gain business principles that we teach at their own pace. We will continue to use technology to scale our business and leverage our time.
CM: Do you believe networking and contacts are important? Why?
ND: I believe that your NETWORK determines your NET-WORTH. It is important to network and build relationships to be successful in business. I find that most people do not know how to do it effectively, but it is highly important.
CM: If you had one piece of advice to give to someone just starting out, what would it be?
ND: First, decide if owning a business is your ultimate dream. If the answer is yes, right down all of the sacrifices you are willing to make to succeed. If the list is short and not major, keep your job.
CM: How can our readers contact you? Website and email address?
ND: 2840 Summer Oaks, Suite 103, Bartlett, TN 38134;
Email: Natasha@ StrategicBusinessSuccess .com;