The Tennessee Beautician's Association 2013 Annual Trade Show and Convention will be held Oct. 26-29 at the Memphis Airport Hotel and Conference Center at 2240 Democrat Rd.
According to Janice Scott, the financial secretary for the association, the event's purpose has many layers.
"To educate, to encourage people in the business, as well as others, help others find employment in the industry, and help people keep up with the laws and changes in the industry so that they will be aware of everything going on," said Scott.
The convention is open to the public, with certain events limited to licensed beauticians. Prices vary depending on the particular events.
Founded in 1942, at the Wiley Memorial Church in Chattanooga, the Tennessee Beautician's Association has long held annual conventions with emphasis on "continuing education, professional development, and business growth," as its website site proclaims. There are chapters across the state in Memphis, Chattanooga, Clarksville, Covington, Dyersburg, Jackson, Knoxville, Nashville and Ripley.
In Memphis, said Scott, the association is focused on being "in the forefront of everything that's going on in the beauty industry."
Scott notes that while the event has grown, it did once experience a bit of a downfall.
"It fell off a little, and I think that happened because we didn't keep up with social media. (Now) we're on the move. We have a Facebook (page), e-mail, and are on Twitter."
"We have been in existence for 71 years, and in that, we've had great success in the industry with helping the industry as a whole," she said.
So what can attendees look to take away from the event?
"Strength and unity, being together as a whole, taking away an education, and the ability to know that they can achieve whatever they're trying to achieve," Scott said. "You just have to work hard for it and work with a spirit of excellence."
The schedule for the Tennessee Beautician's Association 2013 Annual Trade Show and Convention includes:
Saturday (Oct. 26)
• 6:30 p.m., Harvest Ball and Auction (silent and live), with special guest auctioneer Janeen Gordon ("Action News 5" & 103.5 DJ); $25 per person (open to the public).
Sunday, (Oct. 27)
• 9 a.m,-5 p.m., Exhibit hall opens, cutting and styling demonstrations;
• 3 p.m. – Presentation: "Nashville," general admission, $15 (open to the public);
• 1:30 p.m. – Fashion Show featuring "Stanley Smith & Erole" Expose Showcase Models (open to the public);
• 7 p.m. – "Beauty Pageant" Presentation of Queens & Court, $15 per person (open to the public).
Monday (Oct. 28)
• 9 a.m.-5 p.m., Exhibit Hall Opens; "Student Contest" (for those who are licensed); cutting and styling demonstrations, general admission $15 (open to the public);
• 7 p.m., Awards Banquet, with guest speaker the Rev. Roger Raphael Brown – Pastor of Great White Stone Missionary Baptist Church, $40 for non-members.